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Companies, like Starbucks, Netflix, American Airlines, and too many more to count, make decisions based on bottom line results, not how we feel about them. Starbucks and gang are not our friends. Read More

The Arab World boycott Google and YouTube September 24 – 25, 2012 for its double-standard community guidelines.

The organizers are hoping to affect Google shares, however, it looks like things didn't work well as Google is witnessing a huge increase in its Stock! Read More

Facebook is one of the quickest ways to send a typhoon of traffic storming to your website. With it being one of the most active social networking sites on the planet and boasting over 750 Million active users, Facebook is a great way to gain more exposure, build your authority and ultimately att Read More

Creating web content isn't like writing a newspaper article, or a novel. It's far easier. And this is great news because the key to engaging with your audience is to write in a relatively simplistic and direct style. Read More

Guest blogger Jed Friend, a Ph.D. in Industrial-Organizational psychology, discusses the pro's and con's of contracting temporary recruiters for small businesses without a human resources department.
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One need not have any interest in the philanthropy part of corporate philanthropy to see the benefits of the triple bottom line. Read More

It’s impossible to make everyone happy at all times, but a general positive morale among your employees is very important. If your company is rampant with a negative, pessimistic morale then productivity levels soon decrease. Read More

You measure every aspect of your business, so why not measure your employee metrics as well. Here's 3 creative ways to Measure and manage Employee Performance. Read More

Advanced segmentation in Google Analytics allows you to look at thousands of points of data. It’s a tool that will give you a powerful microscope to look at behaviors on your website. Read More