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You might say friends or family or high profile industry people perhaps. This could be true. Do you know for certain? It is a mistake to think that those who influence you must have influence on your customers.Influencers can be important in the different stages of the buying process. Read More

Currently, people are making public (checking in) their location in social networking sites. It means that you, as a manager or business owner have a phenomenal chance to see who are those people that visited your Place, keep in touch with them and also, by having your company registed in these sit Read More

Small-business owners often can gain an edge on larger competitors with cost-efficient and creative marketing strategies. Call it guerrilla marketing -- achieving conventional goals with unconventional methods.

The free social-media site Twitter has become one of the most popular weapons in the Read More

By now you’ve heard all about Google’s newest search phenomena, Google Instant. The big question is how this change will impact your own SEO strategy. Sure, when the news first broke, there were the classic “SEO is Dead” blog posts and articles. But now that the dust has settled, the picture begins Read More

Social Media is a great vehicle to drive relevant traffic and build links. Like a good infomercial, it gets people's interest. SEO is about attracting those who are already interested. The difference between the two is huge. Learn about the common mistakes a lot of businesses make in this area...en Read More

Foursquare has not yet given small business owners the ability to create a custom foursquare URL for their foursquare venue page. Hopefully they will soon. Read More

It's a high tech starter kit for your small business, everything you need for your SMB and then some. If you can't afford everything on this list, it will give you something to shoot for. But some of these options are also great because they offer may offer great functionality and productivity for Read More

The weekly card sessions, I played throughout my teens, bring back fond memories. Some would say a misspent youth, or time wasted, but I would say time well spent... Read More

The best salesperson isn’t one who wins a contest. The best salesperson is the one who wins by creating a situation where they win without a contest. Read More