A “Welcome” Message Keeps 'Em Coming Back

Avatar Posted by suzyQ under Online Marketing
From http://blogs.mediapost.com 6201 days ago
Made Hot by: on October 22, 2007 1:20 am
Are you making the most of your "welcome" emails to customers? The Email Experience Council and the Direct Marketing Association announced the release of its second annual Retail Welcome Email Subscription Benchmark Study, examining the welcome emails of 118 of the top online retailers to identify best practices and benchmarks in the areas of me Read More

Scientists Give PR People a Hand with Two Recent Studies

Avatar Posted by wontonu under Public Relations
From http://blogs.bnet.com 6203 days ago
Made Hot by: on October 21, 2007 7:10 pm
The results of two interesting social science studies relevant to PR and marketing professionals are out this week. Imagine that when you were small, your mother consistently criticized some aspect of the way you performed or presented yourself. Later you grew up and decided (perhaps after years of therapy) that your mother was, how do we say this Read More

Thirteen Tricks to Motivate Yourself

Avatar Posted by wontonu under Self-Development
From http://www.lifehack.org 6202 days ago
Made Hot by: on October 21, 2007 7:10 pm
Who needs Tony Robbins when you can motivate yourself? Overcoming the emotional hurdle to get stuff done when you'd rather sit on the couch isn't always easy. But unless calling in sick and waking up at noon have no consequences for you, it's often a must. For those of you who never procrastinate, distract yourself or drag your feet when you shoul Read More

David Allen's approach to getting things done

Avatar Posted by ArmadaIG under Self-Development
From http://www.youtube.com 6203 days ago
Made Hot by: on October 21, 2007 7:09 pm
I'm a big David Allen fan. If you've never heard of him, he provides a great approach to getting a lot done without going crazy. Here's a little sample of his work. Read More

An Exercise in E-mail Design

Avatar Posted by dobbie under Online Marketing
From http://www.targetmarketingmag.com 6204 days ago
Made Hot by: on October 21, 2007 6:12 pm
If you have an e-mail design in place and want to improve results, here is a short exercise that may tell you very quickly what is and what isn't wor Read More

New tool from Google

Avatar Posted by administrator under Online Marketing
From http://www.bizreport.com 6204 days ago
Made Hot by: on October 20, 2007 12:47 am
A new tool has been launched by Google AdWords that will automate the process of monitoring and adjusting cost-per-click (CPC) bids to enable adverti Read More

'Welcome! Now Pass This E-Mail Along'

Avatar Posted by alphalife under Online Marketing
From http://www.emarketer.com 6204 days ago
Made Hot by: on October 20, 2007 12:47 am
More than seven in 10 online retailers send out welcome e-mails to customers who sign up for their e-mail programs.
Welcome e-mails were a good opp Read More

Compete Analytics lets you track your competition's web traffic

Avatar Posted by dobbie under News
From http://www.compete.com 6204 days ago
Made Hot by: on October 19, 2007 6:46 pm
What kind of web traffic is your competition getting? Is it going up, down? How does it compare to yours? This is a great site to find out. I ran a few examples and they haven't tried to charge me, so I'm assuming the service is free, at least for now. Read More

Want to beat the top web retailers? Just answer your emails.

Avatar Posted by readwacker under Customer Service
From http://www.ad-hoc-news.de 6204 days ago
Made Hot by: on October 19, 2007 6:46 pm
An astounding independent study has revealed that U.S. online retailers are failing in key areas of customer service, which has the potential to be devastating to the online retail market which is forecasted to reach $329 billion in 2010. In a mystery shopper exercise conducted from April to June 2 Read More

How to Optimize for Yahoo!

Avatar Posted by ArmadaIG under Marketing
From http://www.searchengineguide.com 6226 days ago
Made Hot by: on October 18, 2007 11:02 pm
With a reported 22.1% of search traffic Yahoo is second only to Google's 64.4% for search user volume so it is extremely important not to forget that attaining a top ranking in Yahoo can be a big boon to the bottom line. Here's how to attain superior rankings in Yahoo using today's useful tools Read More
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Share your small business tips with the community!