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If it looks like an ad, flashes like an ad or is disguised as an ad your site visitors probably won't notice it, according to a new report on the old Read More

eMarketer projects that local online advertising spending in the US will reach $2.9 billion in 2007. Read More

A new email deliverability study signals an increasing reliance on the Sender Policy Framework (SPF) authentication method to determine whether the e Read More

McKinsey conducted a study this summer to learn more about what motivates people to participate in collaborative technologies. They surveyed 573 user Read More

What a great opportunity for email marketing segmentation strategies! Just by segmenting your prospects from other subscribers, you can boost revenue Read More

One of the most pervasive themes in American thought comes out of the pioneering spirit that settled and built a nation. It's the Can-Do attitude. It's really not unique to America though. Read More

Analysing how your rivals have “set out their stall” not only enables you to assess how high the risk of new market entry is for you, but also how best to respond. An excellent second post on competitive analysis Read More

The growth of corporate communication can be attributed to the trend among progressive companies to appoint a communication man to top managerial positions (and even in the executive board). Corporate Executive Officers (CEOs) are beginning to realize that the success or failure of corporate strategies depends on how communication resources are harnessed. Read More

We investigated customer definitions for three BI solutions from our ecosystem. Learn about the best business intelligence solutions and who should use them. Read More