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This article asked 2,000 customer experience (CX) professionals about the state of their company’s customer experience strategies, methods, goals, and obstacles. So, let’s dive into the data and learn not only what are successful companies doing differently, but what you can do to improve your comp Read More

Are you looking to boost your organic traffic for free? This case study shows how to boost your search engine rankings doing keyword research on one site. Read More

At times, it's difficult for young entrepreneurs to attract the right investors to their businesses. This article highlights the initial steps to take to attract the right investors to your business. Read More

Instagram is introducing the ability to add alt text to photos in an effort to make the platform more accessible. Read More

Based on my years of experience working with entrepreneurs, I strongly believe that most of you start your business with the highest of ideals, but have no idea how many situations you will face that don’t have clear-cut answers, or raise ethical dilemmas. For example, how should you handle a cash Read More

Know your buyer? Your initial reaction to this title may be “How can I know my buyer? I haven’t even decided to sell yet!” Nonetheless, understanding the type of buyer that your company will attract is vital. More importantly, gaining that understanding long before you go to market will impact many Read More

Businesses of all types and sizes spend lot of money on marketing events. But do you know if you are getting the return out of it? Read More

Seeing as content marketing generates more leads than traditional marketing while costing less, it’s no surprise that companies are creating content. Read More

Big data and analytics have become the backbone of business. But will that spine grow and mature, or will it morph the shape of business—again? Here is a look at the year ahead.
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