We all need others to help us in our businesses. From other companies to clients, small businesses need to be clear as they cannot succeed alone. Read More
I recently discovered a revealing case study about the hotel industry, which was at sixes and sevens in the weeks and months following the attacks. Hotels and all travel companies needed to understand how better to serve their clients. That meant understanding their customers’ fears about travel.
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Mobile is receiving lots of attention in marketing circles due to high adoption rates and the potential for rich customer insights gained through an abundance of mobile and location data.

What does this mean for the voice channel and the customer experience? What are the implications for custome Read More
When many companies want to improve customer service, they analyze what competing companies are doing and try to do just a little bit better. Yet according to Ron Kaufman, author of a terrific new book called Uplifting Service, that approach rarely results in customer service that is exceptional.
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Even if Salesforce can make products Amazon-easy, can it tell the story so that SMBs “get it?” In addition, as combinations of products and pricing options multiply, will SMBs be able to wade through, figure out their best options, and be able to afford them? Read More
What you think you know about customer service might be wrong. Here are six essentials for collecting, analyzing and using customer feedback in a way that both engages customers and benefits your business Read More
A great customer is not only someone who spends time and money at your business, but she also gives you a great review and refers your company to friends and family. How do you continue wooing existing customers to keep them loyal patrons? Here are three tips for creating the red carpet experience Read More
People love customer service, it’s a fact, and better yet they love great customer service. It’s our duty as a professional and a business to ensure that our customers always get the best possible service we can give them and then some. Read More
I had the pleasure of being in the company of a man, who has been in business for himself for over 30 years.  And during those 30 years, he’s run his business entirely from his home office.  No brick and mortar, a modest social media and web presence but 2500 square foot home office attached… Read More
What are the key things you should do to build a solid base of satisfied customers? Here are some approaches that I believe play a key role in changing a one-time customer into a profitable, repeat customer. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!