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I recently wrote a blog on the importance of keeping your employees engaged. This is a constant source of hand-wringing for CEO's, managers, HR professionals and, for that matter, employees themselves. Read More

The one thing that can make or break your business is your customer service. In years past it has been something that many companies were willing to overlook or put very little effort into. If cuts to the budget needed to be made the first to thing that was to be cut was the customer service depart Read More

People can be very forgiving about things if they are handled in the right way. If this fellow had just called me up and even said that he simply forgot to place the order (probably what happened), I likely would have still gone ahead with the order. But he didn’t, so I didn’t.
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As a small business owner, you have a lot of activities to manage. Marketing is a top priority if you want to stay in business. However, advertising takes time and money - and you want to make sure that you get the job done right... Read More

Three qualities that translate to better CRM/satisfaction make for an easy-to-remember business acronym: RAP. Learn what it stands for. Read More

Atum puts their customers above all. We pride ourselves on our unusually high retention rate and can’t stress enough that customer loyalty is the key to success. Essentially, especially with smaller marketing budgets, customer loyalty comes from building online communities and can be a richly rewar Read More

Have you ever thought of staying in contact with your clients by using a survey that you can send them? It's a great way to find out where you should focus efforts. Read More

Disney, Apple, Ritz Carlton, Starbucks all provide a distinct experience when compared with the ‘old way’ of doing things. If you sell commodities (like Starbucks) you can change how your customers purchase or use your products or services to create a distinct customer experience. Read More

Is Your Customer Service Up to Muster? Customer service is what makes or breaks your business. Read Our Ecommerce Customer Service Checklist. Read More