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Dealing with business operations is important, managing and communicating with employees is important, heck...even talking to yourself is important! However, customer communications is the most important and too often business owners stop communicating directly with customers and leave all communications in the hands of employees or other third parties Read More

Such a simple acronym with such a punch! Ever had one of those moments when you know you are going on and on and you can't stop yourself Read More

How quickly do you respond to voice mail, email, and social media messages?

* Does it depend on the message? Read More

Business people are similar the way they go through their business day. Some will speed in, make a lot of noise, some will “arrive” and leave a lingering impression well after they have gone. So you could wonder which has the longer lasting impression Read More

Do you treat your customers the way you would like to be treated? Try turning the tables to figure out how effective your customer communications really is Read More

Whether you are at an established company or at a startup the pressure on you as a marketer to deliver is immense. To make matters more challenging it is likely that your marketing budget has been cut. Every dollar you spend is questioned for ROI and in most meetings you are asked about developments in social networking, customer service and online reputation management because it is in the press and tantalizingly promises high return at low cost Read More

What is it that your customers value? Is it a live person answering their call? Being able to get information from your web site or in email? Find out why focusing on your customer's preferences is the surest path to a thriving business Read More

Customer relationship management is all about understanding your customer. Through customer understanding, your business can deliver successfully and profitabl Read More

AT&T is getting its share of bad press in the social networks for its response to an unsatisfied customer: "Thanks for the feedback, and if you bother our CEO again, we’re going to send you a cease and desist letter. Read More