Your employees have a direct impact on how customers view your business. They are usually the first ones to come in contact with potential customers and their appearance, attitude and demeanor can easily be a turn off. Maybe your employees aren't even aware of the subtle signals they are giving out. Luckily, there are small changes that employee Read More
Do your customers know you appreciate their business? Here are 3 low tech, low cost and easy to implement ways to make sure they do. Read More
It's a known fact that it costs five times more to gain a new customer than it does to retain an existing one. So why do companies seem to invest more time, money and effort in the former, when the latter is what will really keep them afloat? “According to Bill Drury, as reported in Communications Expert Coaches Professionals on Client-Retenti Read More
They are the all-too-frequent subjects of profanity-laced customer reviews splashed across the Internet for all the world to see: "Lame service at this bank has been a tradition for over 20 years." "They are there to waste your time!" Day after day, these companies make their customers' lives unnecessarily difficult. FuelNet presents its list Read More
Autoresponder is a killer application in the B2C world. B2C marketers like online retailers have long used autoresponders to engage customers, bring them back, drive sales and increase the value of every customer on an ongoing basis. Read More
When your customers call in to tech support or other customer service areas, their experiences can either make them trust you, your company, and your brand even more -- or wonder whether anyone really cares. This customer service check list outlines the do's and don'ts of keeping your customers happy on the phone. Read More
Imaging Spectrum Magazine's November 2008 edition features Paul Cherry's article “To Keep Buyers Coming Back, Don't Be Nice — Be Real” on page 40. In this article, Cherry reveals the secret of customer loyalty: customer engagement. Read More
Cubric ponders why some companies automatically renew services and then don't listen to what the customer is really saying about their services. Read More
Michelli, a customer service expert, will impart what he learned by studying the leadership strategies of executives at organizations such as Pike Place Fish, Starbucks, and the Ritz-Carlton. Submit your own questions by Friday! Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!