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CRM,customer relationship management, has been driven out to us as a concept by software houses for a number of years. But what is CRM and can you do it without software? Read More

A top 10 list with stats as to why a company might want to look at using CRM to help drive sales and reduce costs.

A proper implemenation of Client Relationship Management software can add significantly to the overall health of a company. Read More

A few weeks ago, I was sick. Taylor was sick. Everyone was sick. There are times when you can power through sickness and get your work done. But then there are those other times… How do you tell your clients that you need an extension on a project because you’re sick? Read More

Are you simply ringing up customers— collecting cash, doing transactions, hoping to gather enough business to pay the bills—

Or…

Are you attracting Ideal Clients— listening, delivering value, and building, long-term, caring relationships? Read More

Customer support teams are perhaps the most misunderstood, and underappreciated teams in the business world. In many businesses the customer support staff talks to the customers more than every other team combined. They play a critical role in ensuring customers are satisfied. Satisfied customers are repeat customers. Everybody knows that a large percentage of business comes from repeat customers Read More

Explaining to a client that they’re wrong is never easy. It could blow up in your face and damage what was a good relationship. But everyone is wrong sometimes, and clients are no different. Sometimes you just know that what a client is requesting is wrong and that you have to find a way to tell them. But how? Read More

Why waste time surveying your customers about how satisfied they are with your products and services, when research shows that customer engagement is a far more powerful profit driver than satisfaction? Read More

A simple gift to your client or customers can easily help you to stand out from your competitors and boost your customer return rate. Panicked over what last minute gift to get your client? From something you can make yourself to big ticket gifts and everything in between, you’ll find it here. Read More

Most small business owners and sales managers avoid conversations that could result in negative feedback. But this article from Business Week makes a compelling case that some unpleasant truths are essential for planning and can help you increase sales. Read More