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If you own or manage a retail store, take note of these effective tips to help maximize sales during this year's Black Friday! Read More

A leading direct marketing and profiling intelligence data provider in the U.K. selected Elegant MicroWeb to create an online tool that would help customers select criteria, generate counts, get count reports and place orders. Read More

Customer data is one of the most important parts of your business success. If you’re not already using a customer relationship management (CRM) platform to collect and manage the data, you should be. But what kinds of data should you collect? How should you collect it? Read More

For all the new bloggers who are starting out and want to create a blog for free - A detailed step-by-step guide on how to start a free blog on WordPress.com. Read More

Why do digital marketing campaigns fail? Is it because of lack of training or something marketers aren't doing? Here are five reasons that you can quickly resolve to make the most of your campaigns. Read More

One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. This post is part of a blog series called “Marketing Minds,” where I solicit thoughts and ideas from cutting-edge marketing leaders and post them on PuzzleMarketer.com. Read More

People believe that simply going online and choosing an attractive giveaway will help them launch a successful marketing campaign. But it’s a little bit more complicated than that. It takes a bit of effort on your part to identify the right promotional products to represent your brand. Read More

As you already know, calendars rank among the most popularly used giveaways! It is ideal to invest in them so that you are the first business to distribute calendars. An early distributed calendar has every chance of being used immediately. Read More

Let’s share some of the best email marketing practices that marketers worldwide should use (right from figuring out what to write in your emails to whom to send) to optimize their campaign results. Read More