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While it may be tempting to select a brand name that plays off of an already-famous trademark to jump-start your small business, the negative consequences of this approach can be severe. This article discusses a recent situation where one company tried just that, and was ultimately forced to change Read More
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Responding to the recommendations of a review led by the Employer Reference Group, the Confederation of British Industry (CBI) and large companies, including BT and TUI Travel, Mr Hayes said that firms that contract directly with the Government to train apprentices will now benefit from simplified Read More
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Netflix's recent Qwikster debacle provides insight on two key issues that small business owners face in selecting and adopting new trademarks for their companies. Read More
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A basic—but important—principle of trademark law is that generic terms cannot be claimed as trademarks. The rationale for this rule is simple: Starbucks cannot trademark “coffee cup” because everyone needs to be able to call a coffee cup a “coffee cup”. In order to be protectable as a trademark, a Read More
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Considering behavior analytics using video cameras in your store? You may want to read the All Analytics Point/Counterpoint to understand privacy concerns customers can have. Read More
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Whether you are going through a divorce, need some business law advice, or you need some other help, a good lawyer can be worth every cent you pay. But you need to be discerning as you choose a lawyer to handle your legal issues. Read More
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Choosing which entity to operate your business is one of the most important decisions you should make in starting a business. There is no pat answer, and in many cases you’ll want more than one entity. Consider these options as starting points: Read More
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Lady Gaga recently filed suit to prevent a third-party’s use of the trademarks “Lady Gaga” and “Lady Gaga LG” on fragrances and jewelry. Although the Chicago-based company’s (Excite Worldwide) attempt to profit from the pop star’s fame was likely doomed at the outset (at least with regard to obtain Read More
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The first three articles in this mini-series focused on the three primary benefits of trademark monitoring: identifying and addressing potential infringers before they create problems for your business, addressing consumer reaction and competitors’ representations about your brand, and monitoring d Read More
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Microsoft recently revealed plans for its new browser to come out with Windows 8. Flash will no longer be available on the systems default browser. This article discusses how to make sure your law firm's website doesn't suffer. Read More
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