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This formula is an effective framework for handling many types of prospect objections. Read More

"It is much more difficult today for a commercial to make us laugh or cry, make us cringe in shock or nod in agreement, make us believe in and buy the product being advertised..." Read More

Businesses need strong people skills to be able to find the right social media strategy. When your questions do not get the answers you need, your perspective is wrong. This is fundamental in cross-cultural communication. And this is why these 7 cross-cultural communication tips can help you to develop strong social media skills. Read More

Working the system and working on the system are very different things. As an employee, working in corporate sales, I worked in the system. I was told who, what, when and where and I did it. As a business owner and entrepreneur it is my responsibility to make sure that there are proper systems in place that allow me to maximize my efforts, activit Read More

Many issues swirl around the topic of health insurance when it comes to small business. It's a subject that plagues small businesses and threatens to slow the real growth needed to pull out of the recession. Small business owners have long been penalized in the effort to offer insurance to their employees and those with pre-existing medical condit Read More

Here's how 28 Days to Better Selling Works: 1) A daily task that you can easily implement to improve your sales and business 2) A succinct daily lesson to help you make the improvement By the end of the 28 days you will have looked at 28 ways to fine tune and improve your sales process and business. The daily lessons will be in writt Read More

Sales Management 2.0 just released a new site feature called The Lead Engine. It's a Twitter enabled CRM with integrated social media features. Designed to assist sales people from moving from "sales calls" to "social calls". Read More

"Prior to the Web, organizations had only two significant choices to attract attention: Buy expensive advertising or get thrid-party ink from the media. But the Web has changed the rules. The Web is not TV..." Read More

It happens to everyone - losing the positive attitude to be effective at our job. But this is a serious problem for salespeople. This post discusses the science behind optimism and pessimism and what you can do to control your outlook. Read More