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A short post revealing how to avoid a common, costly mistake: believing that every customer is a Good Customer Read More

useful site for people that want to enter a new country to do business Read More

Once you've spent time developing a great search engine optimization (SEO) and Pay Per Click strategy, you want to then measure the success, right? Also, you obviously want to drive all of those people who click on your keywords to some kind of destination, right? Well if you simply direct them to your Web site home page, how will you know specifi Read More

Cross-cultural communication barriers can impact international sales. One best practice is to invest in a glossary. A good glossary builds credibility and trust. Read More

Have you noticed how we have less time to do everything? Decision makers in companies have less time and less patience so using up what little time you have by going on about your company or what you do is probably a bad idea. Some even have purchasing managers who are there to solve this problem... which poses a problem for the sales guy. How do Read More

Late last week I caught up with Alex Bennert who is an SEO Strategist at the Wall Street Journal. Alex is scheduled to speak at the upcoming Search Engine Strategies in San Jose on the topic of "How SEO Can Help Save the Publishing Industry" so I decided to get her insight on this topic. Check out conversation below: Read More

While pipeline management sounds good as a concept, does it really help you with execution and overall sales results? Read More

My sense is that it's becoming less trendy to talk about the Law of attraction lately. Perhaps it's becoming a bit passe. I'd like to propose a new law that we should embrace Read More

Jerry Kennedy talks about life, the universe and the state of selling on the Successfool Podcast with Alejandro Reyes. Read More