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Our goal, of course, hasn't changed — work to increase the number of positive comments written about your company, product, or service and take care of those who have negative experiences. But, how do you make that happen in the social media world? What steps to you take to keep negative social media damage to a minimum? Read More

So what if you are a sales manager, and you want to make your weekly sales meetings more productive and more relevant? Read More

Facebook recently released a widget called the Fan Box designed to allow folks with Facebook Fan Pages to embed a widget featuring Fan Page activity on their web site or blog. The image below is a Fan Box pulled from the Duct Tape Marketing page on Facebook. Read More

A great point is made in this article regarding optimism and success in sales; but it really applies to all businesses and positions. Emotional intelligence traits such as optimism are critical in hard times like these, and in order to take advantage of the recovery, you must have emotionally intelligent people on board. Read More

Imagine if sales people prepared the way runners do for every race. Read More

Can we make sales meetings about sales again? Read More

In the future of open, linked data in Web 3.0, the biggest internal tug-of-war may end up being between the marketing department and legal. Read More

Wouldn't YOU like to be interviewed on the radio or on podcasts? Being a guest on talk radio shows can make you look an expert and give a big boost to your credibility (and sales!). RadioGuestList.com is a free new strategy for finding podcasts and radio shows that want to book YOU as a guest. I started the site as part of the research for m Read More

Great E-Book about how to market your service business. Read More