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One of my favorite types of content to create here at HubSpot is video. Inspired by a new "viral video" that I have been working on (to be launched next week!), here is a list of 10 video qualities that encourage others to share video content throughout blogs and social media sites. It's not a specific equation to creating viral content; it Read More

Up until recently the American business mindset has approached "trade" largely a from the perspective of an importer: what can we make cheaply overseas and profit from the sale of in the U.S.? Nowadays, though, more and more small business people are figuring out that there's a vast untapped market for American products overseas. The weak dolla Read More

The old saying says, "Sell the sizzle, not the steak." But sizzle won't move steak out the door. What will is the Read More

Marketing podcast with Tina Forsyth (Click to listen, right click and Save As to download - subscribe now via iTunes For this episode of the Duct Tape Marketing Podcast I visited with Tina Forsyth, author of Becoming an Online Business Manager: Playing a Bigger Role with your Clients (and Yourself) Forsyth wrote her book to help train, initially Read More

When dealing with inputting systems into a company what is your thoughts on being trained? Some consider that because they are computer literate they shouldn't need training because a system should be easy to use... I agree, which is why training should be about using the system to help improve your sales process, practices and methodologies Read More

A good listening strategy needs to part of a complete questioning approach to sales. Read More

David Kelsey shares why marketers are repelling their prospects on social networks (Facebook, MySpace, Twitter, Digg, LinkedIn) and the host of other networking outlets out there. Read More

Chris Cardell is Britain's leading Advertising Secrets expert and has been featured on BBC, ITV, News at Ten and The Sunday Times. Read More

Economy got you down? Life kicking you in the teeth? Attitude is everything in sales and Dave Kahle's blog speaks on the need to CHOOSE to be happy. An interesting read. Read More