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Is marketing EQ becoming more important than IQ? If building a successful brand depends on creating an emotional connection with your target audience, is your level of emotional intelligence as a marketer becoming as important as your ability to implement marketing tactics? As social media and online marketing continue to provide infinite acces Read More

Well, here it is. Top Sales Blog is now a year old. I wanted to share the success I've had over the past year, let you know where this blog is going in the future, and take some time to thank all of you - my readers. Read More

Check out a success story of a successful campaign strategy via twitter. Read More

Do you confuse product training with sales training? Read More

To help businesses win grants to make their operations easier, we asked industry experts for advice on finding and securing the best grants and incentives. Read More

In case you haven't been tuning in recently, the whole question of sales ineffectiveness was brilliantly raised by Dave Stein. It's not just a great question for sales professionals; it's frankly the ONLY question. Dave rightly asks “The root causes of sales ineffectiveness are clear. There is plenty of sound advice about how to fix the problem Read More

Wondering how you're ever going to accomplish all the goals you've set for yourself? Maybe it's time to stop worrying about "How?" and to start asking a better question: "Why?" When it comes to motivating yourself to achieve your goals, there is no better ally that your unconscious mind. This article describes how the "Why?" question Read More

Choose your words wisely. They carry a big impact. I've always coached people to refrain from saying things that plant negative seeds. You know those nasty statements that you can never take back. I'll share two examples. Read More

What will marketing be like in the semantic web, the burgeoning new "web of data"? This presentation for the 2009 Semantic Technology Conference outlines a framework of 7 missions for data web marketing. Read More