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When it comes to sources of business contacts as leads there are a number of different options. They are among the most valuable commodities in business to business sales and marketing and when you're out shopping for them, you'll notice they come in different packages. Pay once for unlimited use - This is the kind of pricing model which needs a o Read More

It's a new year, which means it's time to raise a virtual glass within your social network and toast your collective social graphs for a great 2009. Here are seven things to look for this year. Read More

We believe the first step in optimizing Twitter for business starts at the very beginning: setting up your account. Joining Twitter is fun and exciting, but take the time to fully complete your account before you start using it. By ensuring everything is well set up, you will ultimately get the best results. Read More

Need help figuring out how companies come up with prices for their products. Read More

A WebmasterWorld thread discusses a very interesting SEO issue: is it possible to rank high for a competitor's brand name without mentioning it on the site itself (by mere external anchor text)? The question can be generally paraphrased as follows: can off-site SEO (backlinks) be stronger than off-site SEO plus on-site SEO combined? Read More

Are you using guest posting as a blog marketing strategy? Hook new readers in with a guest post landing page. Read More

Geoff Alexander of Geoff Alexander & Company did a really great post titled “Vertical Marketing: Discovering a new prospect world by reinventing your message” which is a brilliant strategy to focus your sales and marketing efforts on specific verticals that you have had success working with in the past and make the most of that experience. Read More

The latest newsletter from Nikki Leigh, award winning author and publicist - I wanted to touch base about the free teleseminar report that is being offered by Kathleen Gage - this is an information packed report and it could help you understand more about how teleseminars work. If you don't think a teleseminar would work for you, let me know. The Read More

The gap that is the marketing/IT divide is the result of structural differences in their organizational missions. Marketing technology sandboxes and a "chief marketing technologist" may be a solution. Read More