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A good giveaway is something original that not only looks cool, but also useful! Here's a list of more than 100 brilliant ideas. Enjoy!
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Media outreach can be difficult. However, there are a few things you can do to help increase your chances of being featured in various media outlets. Kerry Heaps talks about ways to increase your chances to get more media coverage in this episode of the Marketing Impact podcast. Read More

In the latest episode of #BiteSize, Steve Young shares unexplored ways of app marketing. He gives away some of the most amazing hacks to get a reporter’s attention and get press coverage for your mobile app. Read More

The purpose of customer service training is to draw attention to how our agents speak, work, act and react in ways that will at least avoid a negative reaction, and preferably, create positive emotions in the minds of our customers. Read More

Negative publicity online not only diminishes the trust consumers have in your company, it also results in missed sales and revenue. So what do you do when your company is defamed by angry consumers? In this article we explore a number of ways that professional online reputation management compan Read More

For small business owners online reputation management is becoming a necessity. There are a few things small business owners can do without hiring an online reputation management company to clean up and maintain their reputation online. Read More

Clients expect PR to deliver a broader range of services within the digital environment this year and this is where your opportunities will be found. Consider this your guide to public relations in 2016. Read More

Everyone wants good publicity, but running a small business on a budget means you often don’t have the time to concentrate on full-blown public relations (PR) efforts. But there are lots of things you can do to raise awareness of your brand, your products, and your successes – without breaking the Read More

Located in Tasmania’s far north-west, VDL is currently owned by New Plymouth District Council in New Zealand. Read More