The author discusses the need for sellers to have "finish lines". Read More
The author recounts a conversation with his former boss in which the definition of failure is debated. Read More
Are you speaking poorly about your competition? Is your competition bashing you? I've known people who believe in creating doubt in the prospect's mind by pointing out a competitor's weaknesses. On the other end of the spectrum. I've known people who believe the exact opposite. They choose not to say anything negative about the competition— Read More
"I can get the same thing for only $13,000 and your price is $18,000." Hearing something like that from a prospect stops many salespeople right in their tracks. Having no better way to handle that statement, some settle for spewing sales babble such a Read More
Sending out your newsletter and your direct marketing pieces is marketing. Putting your picture on the bench at the bus stop is marketing. Sending out letters of introduction in a target neighborhood is marketing. Dropping off refrigerator magnets with your phone number is marketing. But talking to a prospect at an open house is selling. Cold call Read More
One way to avoid an end of quarter rush is to ensure that you start something new every day. Like the old song said, Miss the Start, Miss the End! Read More
A couple of weeks ago, I posted a reader Q & A regarding lead conversion and engaging prospects who are “just looking.” In addition to highlighting reader comments, I also promised everyone that I would share my own ideas if I found anything missing. There's just one tip I would like to add. It's very simple, but critically important! Read More
Pre-empting an objection means that you bring an objection that you expect to hear early in the sales call and then deal with the objection so it cannot be brought up again. Make sure to answer any common questions and concerns before the client can ask. By pre-empting objections before the client can raise them, you decrease resistance. Read More
We have a winner in the latest So You ThinQ Can Sell Contest. Congratulations to Mark. Find out what got Mark the most votes, as well as the actual solution used by the real team the contest was based on. Read More
Cold Calling is not dead, but it is also not the end all be all. There are things you can do to increase your success in prospecting and make use of all tools available. Here is a white paper to help you with things above the pipe. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!