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One of the most important business decisions you’ll need to make: to sell online through an e-commerce store, or through a brick-and-mortar store. Selling online and selling through a physical store is completely different in terms of customer interaction, hiring employees, and marketing your produ Read More
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You, as the listing owner, need to continually test various approaches. If you’ve been selling on Amazon for a day or longer, you know that Amazon is constantly changing its algorithm. Just like Google, sometimes the updates are minor tweaks that nobody notices and other times they cause serious up Read More
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How do YOU demo? I couldn't believe the amount of "do nots" that show up on this list that I have personally sat through for a software demonstration. While it is important to know your product and hone your people skills, these 14 tips will help take your demo to the next level. Read More
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Your engagements must be personalized to succeed: “We know that personalization can deliver 5 to 8 times the ROI on marketing spend, while lifting sales by 10% or more…”

Remember: We are bombarded by constant distractions and promotions each and every day. You need to rise above this noise! Read More
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If they don't believe you understand, they won't believe anything you say, no matter the buzzwords, catch phrases or persona based messaging, nothing! Read More
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Your pricing page is the gatekeeper to your product, so a sad pricing page can seriously hurt your conversions. Make sure you're not making these mistakes. Read More
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Generating leads involves a lot of hard work. But what if you could work smarter by creating an amazing piece of content, promoting it and letting the leads roll in over time? Read More
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This is a guest post from Julian Sakanee
When it comes to affiliate marketing, there are special tools designed to help you make sales. In this post, we’ll be looking at 5 affiliate marketing tools that will help you do just that. Read More
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Frequently, marketing teams face the old question of social media ROI: "What is this really doing for the company, on the bottom line?" Much of our work with metrics and signals is meant to prove that social media marketing really does make a difference, especially when there is buy-in throughout t Read More
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People in a satisfied state to a state of desire when they realize they are missing something they think is important, Here's one way to create that Gap? Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!








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