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Discount coupons are still effective for attracting a healthy customer base. Here are seven techniques to methodically use coupons and push up your sales. Read More

Using the right lead nurturing strategies at each stage of the buyer’s journey will complement and enhance your current lead generating efforts. This increases your chances of attracting quality leads, optimizing a customer’s lifetime value, and decreasing the cost per acquisition. Read More

Following up is a key part of sales success, yet many don't do it, or do it ineffectively. Learn about tools and best practices that will help. Read More

Salespeople are the ones who sell goods and services. A successful salesperson understands people and knows well to persuade them to make a purchase.

Salespeople needs to adopt various strategies to be on the cutting edge. They need to sell smartly and leaving positive impact on custom Read More

Regardless of what we sell, there will always be negotiations with clients, vendors and even strategic partners. For many of us it can be overwhelming; how much information do we share and what do we hold onto when negotiating the best price, an upgrade or an earlier delivery date? Read More

Sponsoring events can make or break your company. Make sure you know the steps to make the faster return on your investment. Read More

Overview of the main prospecting methods that any sales representative should use to get more prospects into the pipeline. The list has 8 main prospecting methods Read More

A good sales strategy will surely help you identify and take advantage of the best opportunities. Below are 4 essential elements of sales strategy that will increase your business sales in a competitive market.... Read More

While Google Shopping isn’t a perfect fit for every merchant, it’s a channel you should strongly consider.

Google Shopping is growing at a staggering pace. For Q1 of 2016, revenue from Google Shopping product listing ads (PLAs) grew 52% year-over-year.

Google Shopping can be a perfect comple Read More