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Say Goodbye To The Billable Hour With Alexis Martin Neely exclusive interview with the lawyer you love on getting rid of billable hours and how she has built several million dollar businesses Read More

PYou have a new desk, a nice chair, and a fancy phone. You have a blank tablet, your favorite pen, and a computer. You have a product or service and a great pitch lined up. You’ve got sales goals written on the whiteboard and everyone’s names–ready to record their contribution.

But, the office is deafeningly quite. How do you get sales lead flowing into a new sales team Read More

Do you treat your customers the way you would like to be treated? Try turning the tables to figure out how effective your customer communications really is Read More

A lot of people are trying to make some extra money online these days. Most of them fail. It’s a sad fact, but it’s true. Major reason for these failures is – not enough focus Read More

As a marketer it is important to be a lifetime learner and keep up with all of the latest trends in the industry. Fortunately, the internet is filled with a plethora of resources focused on every topic imaginable (SEO, PPC, Social Media, PR, etc). However, the availability of all this information presents a challenge as there is only so much time in the day to sort through it all. To help make things easier, below is a list of the top marketing blogs to add to your reading list. Read More

In order to assess whether you are receiving value for your advertising dollar from a catalogue you must always prepare a profit and loss statement for each catalogue to determine its viability. This article shows you how to do that Read More

I've been spending much of my time lately on brand management, and it reminds me of what I've always disliked about marketing. Don't get me wrong: brand management is important, and failing to manage a brand appropriately can spell disaster. But how do you go about managing your brand effectively Read More

As a manager, how do you communicate with your team? Do you have a systematized, reliable process for sharing both large and small segments of information with your employees? Or do you rely on the default communication structure in any organization Read More

A whitepaper discussing the three key publishing business models publishers are using to take advantage of mobile devices, notably the iPad (and also the iPhone) Read More