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The FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques Read More

Many small businesses have benefited largely from the use of direct mail postcards. However, this marketing strategy can guarantee success only if done properly. Improve your business by following the simple rules in marketing through postcards. Below are direct mail marketing tips that you should apply in all your future direct mailing promotions Read More

Content is the heart of your marketing brochures and the main draw that turns casual readers into customers. It needs to be well-written to make sure that the information you provide benefits both your business and its customers. Strengthen your marketing efforts even more with brochure copy that can contribute to your sales Read More

I have now been blogging for almost eight years. I will post my annual blog report on May 7. I have decided to start a new series of podcasting shows on Blog Talk Radio. First out is John Cox on May 23 Read More

Anyone who has ever looked for a job has certainly seen countless ads that simply sound too good to be true. What do these ads look like Read More

The 40 finalist companies for our 2010 workplace recognition award have "cracked the code" on not breaking the bank on talent investment, while reaping better average returns than their fellow applicants Read More

It's challenging to get prospects to return your calls. Here are nine reasons why they might not be calling you back Read More

Howard Mann author of Your Business Brickyard offers some reminders on business basics for entrepreneurs. Includes reconnecting with your purpose, getting paid faster and more Read More

The franchise industry, as a whole, has not exactly been an “early adopter” of social media, especially, social media marketing. It’s taken a while, but the franchise industry seems to be taking it seriously now. Here are some concrete examples of franchise brands that have done some really innovative things to tell their unique stories, and get the word out about their products and services Read More