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When should you call a prospect you haven’t talked to before? What can you use to open up the conversation? Find out more in this post. Read More

I have often been an advocate of increasing incentive pay and lowing base pay for salespeople in the B2C space. But increasing the portion of income that can be derived from commission won't work for all types of sellers. Read More

Competitiveness has come to been seen as a negative characteristic. It isn’t. Sales is a zero sum game. The best salespeople have a competitive nature that allows them to believe that they can win and motivates them to take actions in line with those beliefs. Read More

Rapid Addition, a leading FIX engine software provider, has today announced the successful addition of IBM’s Low Latency Messaging (LLM) technology to its growing list of supported message transport protocols. This further extends the options available to clients for integration with RA-Cheetah, Rapid Addition’s ultra-low latency FIX engine, and its FIX Adapted for Streaming (FAST) data compressi Read More

Contrary to some opinions, closed ended questions have value in sales. As with any question, it's more an issue of proper use, at the proper time, for a specific objective. Read More

A survey conducted by the Society of Digital Agencies, the 2010 Digital Marketing Outlook revealed that social media will be top priority for digital marketers. Read More

Whether you need to remind past customers about your business or follow-up with prospective customers, direct postcard marketing is the affordable and effective way to reach out to them. But, with all the promotional mail customers receive everyday, grabbing their interest can be difficult. Increase your chances of getting favorable responses from customers by adding more value to your restaurant Read More

Negotiating telecommunication contracts and telecom audit can be a gateway for significant savings. Here are some tips that we can use to ensure the best telecom negotiations. Read More

Imagine that you have to write a piece of news based solely on the information on your Facebook wall, comments from users and Twitter updates without being able to verify the accuracy of the information in online and offline venues! Read More