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Before we begin, let’s take a look at the difference between Public Relations, Advertising and Sponsored conversation. Read More

Watch your language! If you are not specific with your wording, then you are giving yourself permission not to succeed. Other goal killers are words like “I’ll try”, “I’d love to, but…”, “I wish I could do that, but…” I am sure you know where I am coming from with this. Read More

If you've ever wondered how to get financing for your small business, this clip from Bloomberg on Demand may have some of the answers. Read More

The question of how to franchise a small franchise is often pondered by small business owners who believe they have a great idea and hope to take it to the next level. Selling franchises for your small business idea is the holy grail for many entrepreneurs, the gold at the end of the rainbow when they can spread their idea into ever larger markets and perhaps step back from the day to day operati Read More

Why to employee benefits benefit small business and why should you take them into consideration? How can you create an employee benefits package that truly offers an incentive to your employees? Michelle Collins, a staff writer at CanadaOne.com looks at these issues and more in a piece posted in Microsoft's Small Business Center. Read More

Business productivity and success are often thought of as the roadmap for any business. While business success comes through proper productivity, you are leaving out one important ingredient, how the business is managed. Read More

Small business owners are a unique group of individuals, are we not? We spend hours on end searching for ways to acquire new customers and improving our business practices. Small business marketing can be a walk in the park for some entrepreneurs, and be stressful for others. I'll go over the different marketing strategies most used, and what kind of results each can have on your business. Read More

You may think that merchandising an online store is pointless right? I mean, its a website, upload some photos and add some description and you're all set. Well, not exactly. How your online store design will determine the number of visitors who ultimately buy from you. Here are some proven steps to help turn more visitors into buyers. Read More

It isn’t the sales manager’s job to motivate their salesforce. It is their job, however, to hire self-motivated salespeople who will take the action necessary to win every day, with or without them. You can easily be one them! Read More