To all of our businesses, customer is king, but we often lose sight of this fact during our normal working day. This is primarily the case in the services delivery world where the purchase is not instant for the most part i.e. it usually involves multiple interactions e.g. a piece of consultancy. Read More
Love it or hate it, cold calling is here to stay. But is it right for your company and should your sales staff be the ones 'dialing for dollars'? Read how to figure out what will work best in your situation. Read More
Tips for marketers on increasing the acceptance and pursuit of the sales leads they generate. Generating leads that sales drops everything else to call. Read More
When setting up your home business be sure to check on the regulations that may vary from community to community and make sure you abide by all relevant laws and ordinances. For a primer on things to look for to be sure your home business doesn't run afoul of the rules and regulations in your community, read the following post. Read More
Tips for getting your small business to have a remarkable and unique personality on Twitter. Read More
I know. I know. The mere mention of the name Jerry Springer will have an immediate effect on anyone who's heard of him...and not always a good one. So why would we be suggesting looking to the trash talk show host king for tips on small business branding? Well, probably because whether you love him or hate him, Springer is an unrivaled success at Read More
Even the most seasoned executives make blunders in the sales process that are easily fixed. Before you lose more business, Jim Lewis, CEO of Princeton Sales Partners and author of Five Deadly Sins CEOs Make in Sales, recommends that you keep in mind these five selling sins. Read More
Here are some tips on what leaders can do to promote openness, honesty, and ethical behavior as part of a strategic communication plan, according to Larry Johnson and Bob Phillips, coauthors of Absolute Honesty: Building a Corporate Culture That Values Straight Talk and Rewards Integrity. Read More
Integrating video to your online content strategy offers a number of benefits. There are 5 kinds of easy, cost-effective videos that can help contribute to everything from acquisition strategy to public relations and branding. Read More
Spending on cause-related-marketing, one of the latest marketing trends, is projected to reach $1.57 billion this year, a 3.1% increase over 2008, according to the IEG Sponsorship Report. But how can a growing business affordably rally support for a cause? Here are some ideas. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!