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Why is this time of year so critical? Doyle shares 3 reasons why the next 60 days could impact your success well into next year! Read More

George Burke, founder of BookSwim.com, where people can rent books, is a finalist in the Forbes Boost Your Business Competition. Read More

I like to include the discussion about “return on investment” when I'm weighing the pros and cons of specific marketing tactics with a client, whether it's advertising, direct mail, online, or social media. Another way to understand the ROI concept is to think in terms of harvest. Read More

Here's a really helpful article for sales managers on creating an elite culture of difference and productivity. Read More

Every sales manager conducts funnel or pipeline reviews, but few focus on using the review as a coaching opportunity. Read More

Many of our sales and marketing strategies fail because we have the wrong focus. We develop them from the perspective of our companies and needs. If we start with the customer and work back, we can be much more effective--and it's simpler! Read More

Sales Bloggers Union looks at engaging customers one note at a time. Read More

Engaging a customer is a lot like engaging a new piece of music, the note are familiar, but it is different every time it is played. Read More

In order to stay successful in your business career, you must be well oriented with your marketing plan. Marketers should always consider the relationship established before anything else. You should not limit yourself to just selling something to the people, this should just be the end result, but the primary objective should be to set the relatio Read More