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Chatbots and Facebook Messenger together a real powerhouse represent the future of Hotel Marketing. Connecting Guest to Hotels through Facebook Messenger Read More

Businesses are racing against each other to win the trust of consumers. Due to this, any promotional efforts – such as advertisements and sponsorships – are focusing more on authenticity.

This greater focus is exactly why you need to work with micro-influencers. Despite a smaller reach, these in Read More

For some companies, Pinterest can be a huge online marketing opportunity. To know how to make the most use of the picture-sharing platform, sometimes it's best to look at how larger companies are using Pinterest and getting it right Read More

Need some new social media marketing tools?

Looking to save some time?

New tools have recently emerged to meet the evolving needs of busy social media marketers. Read More

Tweetchats are one of the most exciting aspects of social media, enabling your charity to start a conversation with lots of its stakeholders at the same time. Read More

Twitter chats can be a valuable tool for learning, networking and sharing ideas - but they do take some strategy. Here are five tips for getting the most out of Twitter chats. Read More

It's no wonder celebs get millions of Instagram followers: they're famous. But what about all those 20-year-old apparent nobodies who seem to get the entire internet's attention whenever they post? Lots of them are raking in cash, too. It's enough to make you despair at having to have a day job.
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The team at Wordstream looked at the data and found that the Facebook pages of advertisers have dramatically better engagement metrics across the board than those who invest nothing in paid social. Read More

In the coming weeks, you can make subtle changes that will help your Instagram profile stand out from the rest, from adopting a new color scheme to pre-planning your rows. If you're going for influencer status, these small updates can help get you there. If you're just hoping to earn a few more Lik Read More