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Digital marketing is one of the most confusing yet promising things a business owner will ever face. For businesses that need help in getting started with digital marketing, “Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing” summarizes this landscape into bite-sized chu Read More
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According to relationship marketing theory, advertising efforts should be focused on developing long-lasting and honest relationships with your customers. This form of marketing is multi-directional, using authentic communication to interact with consumers. As of October 2015, there were 1.5 billio Read More
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How did popular Instagrammers become influential? Here are 5 lessons from the experts that you can emulate. Read More
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The ability to see personalities, their stories, and their problems behind thousands of faces – that’s what makes your marketing successful. Sometimes marketers spend their advertising budget in vain because they do not understand their audience and can’t come into their world. Read More
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The audience overlap feature for Facebook ad targeting has apparently been extended to its custom audiences option. Read More
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Do you use Instagram? If not by now I think it is time for a change. Find out how it may help you with your brand building. Read More
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Publishers were in for a disappointment in late 2015 when Twitter announced that it was no longer supporting share counts on tweet buttons, leaving social media managers and publications at a loss for how to validate the social proof of the shareability of their articles. When a social share number Read More
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What if you could publish any type of media and send it out to DashBurst, Facebook and Twitter simultaneously with just one simple click?

You can use this new ability in three ways: post now to your favorite social media channels, schedule Bursts to publish later, or queue a series of posts to p Read More
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Love her or hate her, there's a lot you can learn from Rihanna about using social media to grow your brand and establish a loyal fan base. Read More
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Every small business owner wants to get the biggest bang for their time buck, especially when it comes to social media. This blog series will give you a deep-dive into individual social platforms and how using their unique features can give you a leg up in the social game. Today, we’re looking at s Read More
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