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There’s no doubt about it. Social media has transformed the way small businesses market to their target audiences and interact with customers.

But the elephant in the room has always been the amount of time you must invest to do social media right.

Fortunately, you can save time on social med Read More

Social media sites are somewhere that consumers invest a lot of time and energy, and that’s also the reason they are one of the most profitable forms of advertisements to date. Here are just a few of the reasons that social media holds a leading role in current marketing tactics. Read More

Find out 10 of the most common social media marketing mistakes and how to avoid making them. Social media sites are mere platforms to create brand awareness. If you stop making these mistakes you can focus better on other aspects of your business. Read More

This infographic produced by Gigya, takes a closer look at how consumers used their existing social media credentials to authenticate their identities across websites and mobile applications in Q3 2015. Read More

Arguably, social media is the best thing that happened to online marketing because of its ability to reach millions of people globally. In many respects, social media is another PR channel and if you are serious about making social media work for your business, incorporate it into the everyday life Read More

Jonny Ross of Jonny Ross Consultancy reveals how and when you should be using video.

Videos are becoming more and more important for events and conferences. No matter what your budget, capturing videos is something that can help transform your conference into something special. Although you may Read More

As you might be aware of the news that Facebook reported its Q3 earnings of 2015 and it has shown tremendous growth in its mobile advertising. Great, but what's more about it? If you are a small business owner, these Facebook metrics means a lot for your business. If you are not having an active en Read More

Facebook has just announced the addition of two new tools that will improve local marketing for businesses with multiple locations and provide more insights into the people that are near the stores. Read More

The future of Hotels is to deliver a seamless and personalized guest experience with omnichannel access to gain and sustain a competitive and alternative advantage. Read More