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Many of us use social media to follow celebrities or connect with friends, but the clever businessperson knows that they're also great for expanding one's business network. Here’s an infographic that illustrates how you can make meaningful connections on social media. Read More

Although it takes time to master social media messaging to become social media savvy, there is no doubt it pays off. Time magazine claims that social media is “the most powerful tool that any business owner can use to engage customers and drive revenue growth.” Read More

One way to avoid annoying your audience with old posts? Try publishing posts with ends dates on Facebook! Read More

Anyone running a business must realize that social media is essential to success. There are currently one in four people in the world with at least one social media account, and this is only set to grow in time. You need to have a solid social media strategy if you are going to get the results you Read More

The representation of the self online has always been an area I have found fascinating, especially as my own use of online platforms began to grow.

For my Leeds Beckett University degree course dissertation I explored how we are able to choose the way we represent ourselves online through my the Read More

Did you know that Instagram is now even bigger than Twitter? The Facebook owned social network is still an underdog to most marketers, and the pic sharing app seems keener and keener to include brands in its adventures.
Instagram is no longer only for restaurants, and fashion brands, and the rise Read More

Stop Procrastinating App shares a new controversial survey and infographic revealing the unusual habits of Facebook users. The infographic is of a survey of Facebook users that reveals not only that they claim to use Facebook compulsively but also where they have accessed Facebook to update a post Read More

You already know that social media is an important medium for increasing brand awareness and engaging clients for your small business. Facebook, Twitter, Instagram, Snapchat, and other social media sites each have unique uses and benefits, but regularly updating all […] Read More

With Twitter and Facebook releasing new targeting features and analytical data, it can be easy to get overwhelmed. Here's how to use them to your advantage. Read More