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In our second episode of PressThis PressThat, we take a look at two WordPress plugins, Twitter Tools and WP to Twitter. We compare the user interface, feature set, and support of both plugins before reaching a final verdict. Read More

Sweepstakes have the potential to get you a lot of exposure, email addresses and NEW CUSTOMERS. How do you attract shoppers who arn't just looking for a freebie? Read More

As a freelance writer, you might have clients come to you, asking to write a press release. While composing your press release, here are a few things to keep in mind. Read More

It is important for online marketers to have people following their online activities. The more followers they have, the better. Now the question is “How do I get people to follow me?” or “How do I make people to follow me?”. Read More

Have you checked your Klout Score lately? If not, now is the time to do it. Influence-measurement platform Klout rolled out major changes to its algorithm on Tuesday.
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Your personal rules of engagement—i.e., how you represent, to what extent you choose to connect with others, and the ways in which you process and respond to the information displayed on your screen—will dictate your fate on LinkedIn Read More

Now a days, the only tweets probably we are familiar with are the tweets emanating from a social networking colossus by the name of Twitter. Read More

By accepting Do Not Track, Twitter gives its users faith in its best intentions. This is a lesson all companies can take to heart. Read More

Right off the top of my head today, I am thinking about the four steps that anyone or any company must think about BEFORE attempting a Social Media campaign.

Four steps.

Four important steps to ponder on before you invest the time and effort into any marketing campaign using social media. A Read More