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The other day, one of Brick Marketing’s ecommerce SEO clients had a really great question about their company Facebook page that I had never really considered before. As part of their social media marketing campaign, this client routinely posts sales and promotions to their Facebook page to let the Read More

Given the recent Facebook IPO, there has been a lot of talk about its revenue model and the advertising platform that it offers. Recently GM has pulled its Facebook advertising, claiming that it is ineffective. Turns out the timing of the announcement wasn’t a coincidence and that GM and Facebook h Read More

Brand owners, not just Facebook, should be concerned about access of internet by smart phones & tablets. Trends and implications. Read More

Yelp. Angie’s List. BizSugar. Digg. Amazon.

We now live in a world where anyone, regardless of location, education or age can tell others—perfect strangers even—what they think about products, services and content.

It’s truly a user generated era. Read More

Social networks are a great source of visibility on the Internet. If you optimize your social media accounts, they can greatly help in increasing visibility Read More

If you follow social media best practices you'll have more social media success than if you don't. Check out these simple tips to help make your Twitter account, content, fan engagement and general social media presence on Twitter a step above the rest. Read More

By Tim Berry. Almost every business in the world is either participating in social media, thinking about participating, or explaining to itself why not. And it’s time to relate that back to your basic business planning. Where does social media fit in your business plan?

The question is Read More

By Caron Beesley. Do you have a great e-newsletter program? Looking to build your list of email subscribers while you offer more valuable content to your Facebook fans? Newsfeeds are busy places, and it can be hard to get the attention of fans as easily as a newsletter or email update can. Here ar Read More

The important role of social media when worrying about brand management for your companies on-line brand. Read More