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Every new business dreams of becoming the premier brand in their space, like Starbucks is to coffee, and Apple is to consumer electronics, but they have no idea how difficult that is to achieve. In fact, only 100 of the 10,000 multimillion-dollar consumer companies around the world can claim to be Read More
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In my years of working with entrepreneurs, I have heard many times the promise that their new idea will create the next Amazon or Apple, but I rarely hear the more important promise that the founder will practice all the good habits of winning entrepreneurs like Jeff Bezos and Steve Jobs. You see, Read More
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Most aspiring entrepreneurs believe that a great idea alone will assure business success. Experts argue that it’s more important to have a great plan, and personal business acumen. Hardly anyone mentions selling principles. Yet in this age when customers have a thousand alternatives, and are overwh Read More
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By default, every one of you who owns a business or manages a team has the title of leader, but in my consulting experience, I find that just having the title doesn’t make most of us a leader. I also find that leaders are made, not born, meaning that we all can grow into leadership, if we learn fro Read More
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More entrepreneurs want to be socially responsible these days, but fear a negative impact on profits, growth, and the ability to find an investor. In the short run, there are real costs associated with the “triple bottom line” of maximizing profit, people (social), and planet (environment). But ver Read More
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With the cost of starting an online business today at an all-time low, I can’t imagine why everyone doesn’t have a web site and an LLC to mitigate liability and minimize taxes. You need to have these as backup, in case the gig economy catches up to you, or you need a side hustle for extra income, o Read More
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If you are in a dilemma about getting an eCommerce store developed for your small business, here are all the benefits it offers. Read the article to know. Read More
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If you want to build a successful business, you must create a strong brand. A strong brand starts with a unique and memorable brand name. I'm not a big fan of brand name generators, but they can be helpful for ideation and this one looks pretty good.
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Today, writers have many options when it comes to making money with their writing online. Here's how you can make money writing on Medium. Read More
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Here, we have listed the Best Email Marketing Practices for Startups in 2021, helping startups hit the ground running with strong email marketing campaigns.
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