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When I first started freelancing, I thought I had to know EVERYTHING about writing and marketing.

The worst part was I couldn’t keep up with all the information coming at me. I thought I would never learn enough.

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Who owns your website? You and about a zillion others. So how do we track content/copyright/trademark ownership in the Influency age? Mostly on the honor system Read More

If you want to see growth in your business you need to have a system for business growth. This starts with a must do list, and weekly and daily action lists. Read More

What problem does your business solve? Unless you have a good handle on the problem you are solving, your marketing and sales efforts will be misdirected. Too often we define the problem to narrowly. Design thinking can help us expand our view, and discover new revenue opportunities. Read More

No doubt that a business website should be designed to convert visitors into buyers and that is actually what marketing is all about. But is that all a website supposed to do for you business? Only conversion? Or should your business website be designed for customers? Read More

A lot of parents (and grandparents) are freelancing to build a business to help with the family budget, life goals or even retirement! A great post about staying focused and achieving some kind of balance. Read More

A brief overview of the most prevalent types of channel conflict and how modern companies are using PRM practices to minimize them. Read More

The success of an acquisition is rarely down to the price you pay according to the research. First the research: Cass Business School, concluded from detailed research covering 12,339 deals including 2917 acquisitions of distressed companies from 1984 to 2008 that price was not the key factor. Read More

As a small business owner, you should definitely take notice and consider what your mobile strategy is, or consider whether you even have a mobile strategy. Read More