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Small to Mid Sized Businesses (SMB) are confused: Some percentage of SMBs who will be doing marketing as a top priority and believe Word-of-Mouth will bring them customers, won’t be using Social Media Tools BECAUSE their business relies on said Word-of-Mouth.

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If the initial experience that a potential customer has with your product isn't great, you can’t expect that person to actually be converted to a customer. And that’s unfortunate – especially if you put out a quality product that’s probably worth the money, worth the time and worth the effort.

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I've put together a list of a couple of tips to help you make your blog stand out from other niche sites. You'll be sure to make your blog unique, useful, and more prone to receive high levels of stable traffic! Read More

SBA guarantees surety bonds for small businesses unable to secure a surety bond through other means – and both small businesses and surety companies can benefit from working with SBA.

This, the third blog in our series, helps surety companies and agents understand the benefits of SBA’ Read More

An insightful analysis of how Apple makes huge efforts to market and differentiate its products from its competitors. Here’s a snapshot of Apple’s marketing strategies. Read More

Sure, social media is a place to be yourself and converse with your audience. And Lord knows we all love to commiserate over common gripes: traffic, canceled appointments, botched coffee orders, taxes, you name it.

But it's possible to take it too far. Read More

Few buyers approach the purchase decision without some estimate of what they are likely to have to spend. That estimate, whether it is well informed, or not, has a major impact on eventual price negotiations with the seller... Read More

Discover The Exact Small Business Marketing Strategies That Chris Rock Used To Become Famous and In Demand and How You Can Follow His Lead And Do The Same In Your Business Read More

Consumers are more decisive than ever before. It's our job as business owners to convince them that they should invest in our goods and services, not the competition. So, how do we distinguish ourselves? Read More