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The PR Verdict: “C” for the use of metaphors and analogies in PR. Yes it has its place but what about stating something clearly and unequivocally? Read More

The relationship between a company and its customers has always been important, but it seems like delivering top-notch customer experience is getting more critical in today’s market. Interactions between brands and their consumers are becoming increasingly more customer-driven thanks to the power o Read More

Power Leadership or leadership through coercion doesn't work. See The 7 Employee Coping Mechanisms and The 5 Costs of Wielding Power in coercive workplaces. Read More

Are you a small contractor bidding on work that requires a surety bond? Or, do you have questions about what a surety bond is, why you might need one, and how to get one? This blog is the second in our series on SBA’s Surety Bond Guarantee Program and how your small contracting business can use SB Read More

11 Reasons small business owners should write for Examiner.com...from someone that knows! This blog post shares (with evidence) why small business owners should write for Examiner.com in their area of expertise. Read More

» Being Busy is Not Being Productive | View 5 daily tasks that take up all of your time, yet accomplish nothing. Learn how to stop them from consuming your life. Read More

An overview of 3 creative tech entrepreneurs you should know, including Brenden Mulligan, Eddy Lu, and Jason Sadler. Read More

This is a Guest Post from Louise Turner from Your Virtual PR

A company issues a code of conduct. It makes the national news. Weird, right? Well, not if the company is Transport for London (TfL) and the code of conduct is for companies making deliveries during the Olympics. See the story here.
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Who couldn’t use a few tips and tricks to get sales up these days? As the second quarter of 2012 begins, we put a few tips together to help you improve sales in your store. Read More