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Creating a customer experience is not always easy in the social space, but there are great examples every day if you watch. I have been a HUGE fan of Guerrilla Marketing for many years, and recently had an amazing “Guerrilla” customer experience via Twitter. There is nothing more powerful than havi Read More

In recent years networking has become a pretty big deal. One of the many avenues used for networking are conferences. There are conferences on anything from hair styling to lobbying. Entrepreneurship is no different. In today’s world where start-ups are becoming increasingly popular. Read More

Tim Fouracre is an ordinary guy. He went to university, got a graduate job and then ventured out with his own start up. Outside of his day job he had developed a simple web based double entry accounting system to maintain the accounts for a small web development company he ran in his spare time. A Read More

This week’s "Bits" menu includes:
• A lesson we can learn from “clean” comedians
• Free feedback on your Web site
• So this SEO copywriter walks into a bar…
• Don’t do what Yahoo does
• Leverage the marketing strength of others
• The New York Times gives TheSolopreneurLife.com a shout-out Read More

Succeeding in sales means that you can’t wait for others to produce the sales results that only you will later be held accountable for producing. Read More

This is my first day back since July. Actually, at this point, I am just sitting at my desk at home preparing for this site to come back in a couple of weeks. It was a few months ago that I stopped publishing new articles on icebluebanana.com and it has been a bit difficult for me to stay away. I di... Read More

I know from my experience, that many small businesses have very high expectations as to what will happen after they launch their first website. They think that people will FIND their site straight away, and be busting to use their products or services. Read More

It seems to be “the thing to do” around the blogosphere to publish a milestone post of sorts at the end of the old/beginning of the new year. Well, for a while there I didn’t want to be left out Read More

There are many structures accessible to companies trying to source properly in China. The individual solutions vary in terms of investment, risk, commitment, control and time frames. For the export out of China customers commonly have 2 options. It's important for companies to realize what methods a... Read More