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The idea behind PageRank is that if a page is important, other web pages will link to it. The more important the linking page is itself, the more weight (“link juice”) that link would have. This system works amazingly well, instantly bringing up relevant pages for almost any search, without giving Read More
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Social media monitoring is an essential component of many PR plans. We recently spoke to PR pro Alex Greenwood about the importance of social media monitoring for public relations and the importance of using monitoring to avoid PR disasters. Read More
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Yesterday history was made in the commercial space travel industry with the successful launch of the SpaceX Falcon 9 rocket. The CEO of SpaceX, Elon Musk, is one of our favorite entrepreneurs. A little about Mr. Musk: Read More
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I just finished reading The Art of Choosing by Dr. Sheena Iyengar, a professor at Columbia University. In the book she says that humans have two routes for processing information, the automatic system and the reflective system.

Read More
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Social gaming is a lot like Marmite. Half of people see them as a waste of time, whilst the other half could happily fill their days playing Word Challenge, Texas Hold-em and Mob Wars. With over 50% of social network users estimated to play them, social gaming is big business, and generating millio Read More
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Learn to write Social Media Policy documents for Facebook, Twitter and LinkedIn. 7 Ways to Make Facebook Social Media Policies Useful. If the guidelines are not in place, you can hardly blame the employees if issues arise or there are customer complaints. Here are seven more ways to ensure your Fac Read More
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When considering onsite targeting, some advice:

One Size Does Not Fit All: Avoid trying to “boil the ocean” when planning for Web site personalization. Instead, look for simple, powerful tools that streamline personalization and targeting efforts while capturing and storing both known attributes Read More
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Almost end of year I never heard about Page Rank Up Date, last up dated is about 8 months a go, its about April as I remembered. Having a page rank is really a gift for a beginners like me, as I was really happy when I got my first Page Rank and then I got my PR 3 at the last up dated Read More
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Strictly speaking, smart pricing is a situation where two publishers get different income even when an identical advertisement gets clicked on identical pages. Read More
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Net-Results Marketing Automation Wins Global Customers and Partners to Shatter Prior Revenue and Acquisition Benchmarks Read More
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