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The ultimate quest of any organization or cause is to develop an army of committed fans, customers, employees, volunteers, or contributors. And yet, developing loyalty and commitment, the kind that makes people want to reach for their wallet and evangelize products and companies, remains a mystery Read More

Landing big sales or whale hunting is about leadership, people, preparation, process and proper fit. Here are some essential points that small or midsized companies need to focus on before working on big deals. Read More

When you are into writing blogs on a regular basis, the primary motive of your posts is to invite the comments from the readers to your link. Be it good or bad, this feedback highly counts and it really helps you chalk out your future posts. A comment on a page is the most valued response that you c... Read More

Even though there is a growing focus on internet advertising, the yellow page book is still a popular and effective form of advertising for local businesses. Some people don't have home computers, and many people (like me) go to the yellow pages out of habit to look for a plumber or local restauran Read More

Courier and Delivery services have been used for centuries. However, the way these businesses operate today is much more sophisticated. Read More

Weekly Expert Mark Dykeman discusses the need for creativity in the entrepreneur. Not just a strategic advantage, the use of creativity is a mandatory skill for every business owner Read More

Here is how your action plan to be a blogger looked like, or looks like, then great.. BUT the problem I see in our wonderful blogging world, is many bloggers look and sound alike. Read More

You’ve heard the famous quote from Lord Leverhulme, British founder of Unilever, right? He said “Half the money I spend on advertising is wasted, and the problem is I do not know which half.” It resonates with anyone who has ever had to budget for an expensive activity with intangible results, spec Read More

Neil Rackham is a researcher, not a salesperson, so he makes scientific observations and comes to conclusions based off of his data. Rackman gave a speech in which he talked about the three insights you need to sell more in a recession, based on recent research of the deep recession from the early Read More