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Which of the different social media you should use for marketing depends greatly on what you are marketing and to whom you are marketing it, but in all cases there are some common mistakes you should work to avoid. As a general rule of thumb, if you wouldn’t do it at a cocktail party, you shouldn’t do it in social marketing. Here are the seven deadly sins of social marketing. Read More

Think taking your small business global is mission impossible? Think again. Communications advances are making globalization a reality, and it's the small business owners of the world who are busting borders and realizing greater growth potential. Read More

The Internet, and the communications technology that has come with it, has handed small business owners an amazing marketing tool. Here are a few BIG ideas for making your website a better marketing tool. Read More

Franchise Philippines aims to provide Filipinos on how to start their own franchise business. But, what happens when you don't know where to start? Read More

• How can Social Media be used to boost local business?
• How do you answer social media objections from local business owners?
• What are some of your best examples of a local social media campaign? Read More

For Australia Day, Havaianas came up with a smart experiential campaign for their company: the Havaianas Thong Challenge. This one day lasting event will drag people to the beach for a day of fun in the surf. It’s about getting many people in giant inflatable Havaianas Thongs linked as a human chain, out on the water. Havaianas Thong Challenge attempts to break the world record for the ‘longest l Read More

Media consumption behaviour has been changing radically. While TV has still been remaining the most important media channel the number of people having watched online videos has witnessed growth by nearly 70% in 2009, while time spent on online videos has increased by 46% on average Read More

Are You Choosing to Survive or Thrive During These Times?-Even with everything we've been hearing about the economy, people are still spending money. Read More

The book you don't read can't help you!-By best selling author and speaker Tim Connor The book you don't read can't help you. The seminar you miss cannot contribute to your success. The CD's ...The book you don't read can't help you! Read More