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Why Marketing Is So Important - No B.S. Grassroots Marketing - An Interview With Jeff Slutsky. Learn with Jeff has to say about Why Marketing Is So Important. Read More

It takes time to build your page rankings in Google. Therefore you should get started on preparing the Christmas sales for your online business now. This is also the case if your website is well optimized at the moment, as you then want to keep this rankings all the way up to Christmas. So, regardl Read More

The PR Verdict: “D” (PR Problematic) for the Obama administration in its handling of this issue. What happened, and more importantly, who has the responsibility to explain?
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URL is imperative for your website and it's good to highlight the brand name and products and services in the URL. The URL should be catchy and appealing for the web users but it should be search engine friendly as well. While crawling the web pages search engine spiders also consider pages having Read More

Despite their best efforts to manage their companies’ cash flow, half of small business owners have suffered a sudden cash crunch in the past 12 months, according to a new survey from Citibank.
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In my last post, I took a look at what you need to know about how email subject lines render on mobile devices. Today, I’m going to outline how you can make sure your value proposition get across when viewed on mobile. The pre-header – you get a second chance. The old saying goes that… Read More

We have been, and will be paying a lot of attention to rendering of email on mobile devices as we continue to see increases in the use of mobile devices to engage email. As we look at the whole experience, though, we don’t want to neglect anything, including the subject line. We know subject lines… Read More

Social may democratize the marketing landscape, but big businesses still have the upper hand in terms of best-practices, simply because they have more resources to devote to new media.

What's a smaller marketer to do to keep pace in the social space? Here's some help.


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You may think it is a little early to start thinking about employee gifts right now, but you would be surprised! Once fall approaches, time has a tendency to fly by. For that reason, it’s never too soon to start thinking about what you are going to do this year to thank your loyal employees. Read More