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Most marketers are not in a position to be forking out hundreds of dollars, and are looking for low cost marketing strategies that work. Read More

This is a great post on how to use the new Google Adwords extention for email address collection for your newsletter and how to categorize and target your lists based on search terms. Read More

People read differently on the Web. They scroll and skim. That means you need to write differently. Follow these eleven essentials for writing the best possible content (for both readability and SEO). Read More

Your business cards hold the identity of your business, which are yet to be handed to your potential clients. But presentation is not only confined to the physical appearance of your business cards. In fact, it refers to a total package of creativity in appearance, as well as in marketing. Read More

By Caron Beesley. Let’s face it, negotiation is almost an everyday business affair – whether you’re negotiating a new business deal, scoping out a statement of work with a client, or trying to reach consensus with a business partner, client or employee. How do your negotiations typically go? Are th Read More

These days you don’t need to be confined to a cubicle in order to get work done. More people are location independent. Here’s the best gear to rock a mobile office. Read More

Here are some good reasons to share your affiliate program objectives with your affiliates (so they tailor their promotions to achieve them). Guest post by Graham Jenner of TopCashBack. Read More

With the constant need to update a vast array of social media platforms, Google Plus was the only one to refuse to update in uniform. However Hootsuite listened to the cries... Read More

Businesses can utilize a number of Facebook apps when looking to launch or improve their Facebook pages. Read More