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Nobody wants to be dubbed as a spammer, because it sucks to be a spammer and it makes you feel bad. But the only problem is that you can still be deemed as a social media spammer even when you are not aware of it all. Social media spammer does not necessarily be a guy with a fake profile, and who i Read More

What is your effect on the people you lead?  Do you leave them better of or are they relieved when you leave.  Asking the question about the net effect of your Leadership and Management is Shawn Murphy from Switch and Shift, guest posting on the Leadership Connexion this week. I recall reading rece Read More

There's an ongoing crisis in small business, and it looks like this: Not enough business = not enough money for marketing AND Not enough money for marketing Read More

The annoying "Go Compare" and "Compare the Market" campaigns both do the job of building brand awareness and recall, so when I go to buy insurance or they are top of mind. This is powerful. In the cluttered world we live in, making sure you are remembered and being considered is about as much as yo Read More

Getting bogged down in your business can feel a lot like trying to move a car that’s gotten stuck in the mud. There’s a lot of rockin’ going on, but it’s just not rolling anywhere.

That’s how I feel when I get in over my head as a solo entrepreneur, and have loaded too much on my plate.

Have Read More

To improve your open rates you need to be open to communicating with your affiliates. Getting feedback from publishers will allow you to understand what they want and engage with them more. This increased engagement should lead to more people opening your emails. You can then tailor your newsletter Read More

We all need to measure ROI we've listed 10 metrics for busy SMEs to monitor without adding hours to their workload or taking their eye off the ball . Read More

This article looks at how even without dedicating time to networking, your cloud CRM solution is there to help build up and benefit from a rich database of connections. Read More

Do you know how much time you spend on your business being ‘in motion’ instead of ‘in action’?

Are you aware of the difference?

Motion keeps you busy.

Action creates momentum and the results you want. Read More