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If you are an entrepreneur for the first time, or entering a new business area, it’s usually worth your time to assemble an Advisory Board of two or three executives who have travelled that road before. But if you select the wrong people, or use them incorrectly, the impact will not be positive for Read More
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Sometimes taking some time off can be the best thing for your small business and there is no better time than Memorial Day Weekend. Read More
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We have all heard the impression that starting your own business is a labor of love. Have you ever wondered how much love does it really take to start a business. How many hours on average small business owner spends on their businesses and how these hours impact their lifestyle?

The following i Read More
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By Rieva Lesonsky. Does your small business sell a “green” product or service—one that benefits (or at least doesn’t hurt) the environment? Then you could benefit from Americans’ desire to go green when shopping. But not so fast. Before you launch a green marketing campaign, there are some key thin Read More
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When it comes to advertising for your business, you can’t have too many ideas. By trying new things, you’ll find your most effective marketing niche. Read More
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The Content Creation Curation is a visual representation of the week that was in Social Media.

I use Pinterest as a repository for all the articles I find to be extremely valuable to the social media user seeking success Online. Read More
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When you think about social media sites to incorporate into your B2B social media marketing strategy you probably immediately think of Facebook, Twitter, Google+, and LinkedIn. But what about YouTube? YouTube may be most commonly known as a place to watch funny videos of cats or babies or new music Read More
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Every website is under constant pressure to produce. Even well-established businesses have monthly/quarterly/annual quotas they are supposed to meet in terms of visitor growth, qualified leads, sales and so forth. And while I can understand the fear that grips the heart of every site owner and mark Read More
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You’ve made the decision to go for it and reach out to the press for a magazine feature.

You’ve broken your goal down and you know the exact steps you need to take to make this dream of your’s a reality.

One of those steps just so happens to be creating a press kit. Read More
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Don’t know about you, but when I see something that touts itself as the “7 Magic Tips” or the “Pros Answers to Everything” type of blog post, I tend to think that it’s really about the magic in the title rather than the contents therein.

Title bait, I call it…and from what I’ve seen, yup it wor Read More
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