CatarinasWorld commented on the following stories on BizSugar
Glad you agree with me Heather. Companies should target countries individually. How you do business in say, Saudi Arabia, is very different from the United States. So if you use the same approach there as you do in America you will fail. If you sell services on social media you can have one approach, provided that you have developed a global brand."
Agree with you, Kingofcontent92. However if you want to create a global brand it has to be written by someone who has lived, worked/studied and integrated in or with the majority of countries in the world. If not, the person will not have a global mind. "