GaryShouldis commented on the following stories on BizSugar
5 Things Every Small Business Should Be Blogging About - 3Bug Media
"My favorite types of blog posts to write about are the struggles small business owners have based on my experiences. I think it's important for other business owners to realize there are many struggles and we all share them and overcome them. They are my favorite, but not my most popular, at least for the search engines :)"LinkedIn: Why are so many salespeople using it wrong?
"I think Linkedin as a whole has a problem. It is trying to be like Facebook and people are treating it as such, going with attention getting tactics over value giving tactics. I left the majority of the groups I used to belong to because they just became a place to auto spam your content. Engagement levels have sunk on Linkedin over the past few years and I hope Microsoft steps in and cleans it up before it's too late."Subscribe
Google Adwords: Search vs Display Campaigns
"They are hard to test against each other since they are so different as far as ad format and targeting options. A good thing to test is the Cost Per Aquisition (CPA, so even if they are different, you can still measure which ones gets you a lead cheaper."