HeatherStone commented on the following stories on BizSugar
In fact, Zola, I think you could argue this is already happening. Though I suspect marketing pros will still be breaking marketing down by type -- and content marketing will likely be one of them. But equally likely is that we'll begin to realize that content marketing is nothing new and has been used for a very, very long time."
Hi Ifran, Great helpful information here. It's something any social media maven will want to bookmark and return to again and again. Obviously when using social media to market your brand, you need to be sure your time is well spent. So looking at which channels even reach your audience is a great place to start. "
Hi Ileane, Great and timely post and very informative about using Instagram's Live. You mentioned the fact that Instagram Live is here and gone. That it isn't stored even for a short time and thus can't be replayed. I'm wondering. Are there any other key differences you'd mention between this format of live streaming and other popular options like Facebook Live and Periscope?"
Hi Martin, Collaboration is certainly the watchword in so much of today's business. That said, it's best to remember some of the main reasons for this. Perhaps one is what used to be called "buy in" by your employees. Certainly achieving this is easier if they have a hand in coming up with ideas and strategy. Another is the growing belief that greater inclusiveness in decision making can lead to greater profitability and efficiency. Wondering if there are any other reasons. "
Diane, Thanks for sharing. Wondered if you or Kevin had any thoughts about whether you need to worry about competitors doing this to you too. Are there any steps you can take to prevent a competitor from scoping you out in this same way? Is it something you even need to worry about? "