SusanBrown commented on the following stories on BizSugar
Hi Val, Yes, I think a lot of people were initially turned off because they don't like change and the fact that Google seems to be taking control of their inboxes. But, those who take a little time to play around with it and make customizations, may find that the new setup is actually much easier to use and manage. And, at the end of the day, Google will eventually make the change mandatory for all accounts. So, not switching now is only pushing off the inevitable."
Yes, the same thing happened to me, and it's what prompted me to write this post. What I find so interesting is that the people who were sending these Anti Gmail Tab emails were some really big name bloggers. As far as a decrease in open rates and clickthroughs... On one hand, I know that some smaller bloggers are seeing a decline in email engagement. But, things may change as Gmail users adjust to the new set-up. On the other hand, I personally am managing to catch all the emails from blogs I've subscribed to. They are important to me, and I think that really is the answer. If bloggers/businesses build a real relationship with their subscribers and offer value in their emails, they don't have to worry about these changes."
Hi Martin, Very true... I actually want to highlight an idea that you seem to be doing yourself: to be successful in marketing in the age of the social web you not only need to know how to get your message in front of the right people in a way that they can receive it and act on it, you also need to know how to filter and focus all the messages and information coming your way. It's a two-way street. Marketers definitely have to work smarter, and they also have to understand how to use their resources to enter the conversation in the best way they can- whether they are on the sending end of that conversation or on the receiving end. "
Hi Val, Yes, it's definitely important to know when and where to outsource in your business, and Fiverr is a great place to start. IMO, it's the best micro jobs site out there, and they just re-did the whole site making it much easier to get a feel for each seller. "
This kind of reminds me of a quote by Mark Cuban: "Don't follow your passion; follow your effort." If you really want to succeed, you'll do whatever it takes to get there- even if you don't particularly know so much about your chosen field at the beginning. If you work hard enough, and smart enough, you'll get there. And in the end, the passion will follow. "
Very true. An Internet-based business, or any business for that matter, will be limited if it only relies on the input of one person. Though it may take some work at the beginning to get the right team together (even if it's a team of one), it's a very liberating feeling. You'll be a amazed by how much more you can accomplish."
Hi Jenn, A lot of people struggle with this issue. Writing is a skill that can be improved with work and practice, but at the end of the day, some people are just more gifted in this area than others. What I've often suggested to people is that they find other methods of communication that they are more comfortable with, such as video, imagery, audio, presentations, etc, and then make those their focus. It doesn't mean they should stop writing completely, but that they should play to their strengths and minimize the areas that are unpleasant or don't come naturally."
Hi Valentine, When a blogger doesn't know what to write about, it's usually due to one of two things: he or she doesn't know where to go to get content ideas, or he or she is burnt out. Each requires a different approach, but neither can be ignored. Thanks for stopping by :)"
This is a great post, and it really touches upon all the issues with making the switch to G+ commenting. But, whether we like it or not... There has been a strong pull among those in Internet Marketing/SEO/Problogging sphere to move over to G+ since there's a pretty active community on G+ for these people. It's not just Google. And, you see these are the very people promoting the switch. I already see that many others are just going to jump on the bandwagon (it's already happening as you pointed out). But there will be a high cost especially for those who belong to a niche that isn't active on G+."